What Is Email Personalization? Do you know what email marketing personalization is? If the answer is no, you’re not alone. Many people don’t understand what it means or why it’s important. In a nutshell, email personalization is the process of tailoring your email content to fit each recipient’s specific interests and needs. By using information…
So, the long-awaited iOS15 update has finally been released! Amidst the new features and changes (such as updated design, a new font, and more), it’s important to make sure that your email marketing after iOS 15 update is optimized for this latest update. Here, we’ll discuss some tips on how you can do just that…
What’s the first thing you do when you wake up? Check your email? If so, that makes sense because 58% of people check their emails first thing in the morning. What’s even more interesting is where do these emails come from? Comparing B2B and B2C data, email marketing comes down as the most effective marketing…