Marketing

10 Digital Marketing Tools You Should Know

If you’re looking to succeed with your marketing strategies, proper execution is what you must think of. One way of doing so is by utilizing digital marketing tools, which can help keep things more organized and allow for customizations when necessary. To outshine your marketing campaigns in 2021, you need to experiment with these ten […]

Marketing

How To Integrate PPC Into Your Marketing Strategy

In digital marketing, pay-per-click (PPC) is an online advertising model that associates top-tier search engines like Google Ads, Facebook Ads, and Twitter Ads, having the most viewer traffic. As a PPC advertiser, you are essentially paying the platform for publishing ads every time the user clicks. PPC also refers to as the cost-per-click or CPC […]