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Over the last two decades, the internet has been flooded with content meant to game algorithms. We seek to provide information that brings value to you and your business.

What Are Performance Max Campaigns in Google Ads

Google introduced a new campaign type, Performance Max, at the end of 2021. It is a new way to buy Google ads across YouTube, Display, Search, Discover, Gmail and Maps. This campaign type enables advertisers to reach and convert their target demographic across the entire Google Ads inventory in a single campaign

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What Are Shopify Audiences?

There is a lot happening in the digital marketing world. The cost and difficulty of doing business have increased greatly, especially for independent brands who

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How To Replace UA with GA4 – A Brief Guide To The New Google Analytics

Deeper connections between GA4 and Google Ads could give Google a financial incentive to force GA4 adoption, given that most of Google’s revenue still comes from google search analytics. Google Analytics audience segments are an excellent optimization but are rarely used. So even if money did flow from advertising to search, it is unlikely to make a significant difference

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How Shopify Can Transform Your Ecommerce Business

Shopify offers the most integrated eCommerce platform out of the box. The Shopify eCommerce platforms have built deep integration and access to every theme, app, channel, surface, product, and experience. The extensive range of integrations means that they’re able to offer all the features your business could need, from theme selection through product catalogs. It’s truly one integrated system, allowing you to migrate easily to Shopify.

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Common Designing Problems & Their Solutions

If you want your content to be seen and not buried in the clutter, make sure it’s organized. The use of unique images always adds spice. A minimal approach is best for web design, and this way, you have more control over what messages get across to the visitors.

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